You’ve heard the phrase ‘natural beauty’ countless times, and it seems like almost every brand out there is adding more so-called natural ingredients to everything from shampoo to skin cleansers – but what exactly is natural beauty? Sometimes it’s a bit tricky figuring all this out.
Transparency is important to us, and we want to give you our honest perspective, so we’ve put together a Q&A to answer your questions:
If your question isn’t answered, DM us on Instagram or email hello (at) adorli.com with your questions!
What’s the definition of natural beauty?
We like to think of natural beauty as products which are: mainly derived from naturally-occurring sources & eco-friendly. A common theme with natural beauty is enhancing overall wellbeing, and that a healthy body and mind are all part of embracing your individual beauty to the fullest.
Is natural beauty chemical-free?
Everything in the world is made up of chemical compounds, including natural sources such as plants – so to say natural beauty is chemical-free would be untrue. However, a lot of natural brands take specific care not to include ingredients that may be irritating or less friendly to the environment. In particular, emerging beauty brands in this space give a lot of thought and attention to each individual customer – because they’ve gone through similar experiences of finding a product with/without certain ingredients.
Is natural beauty better?
Just because an ingredient comes from a natural source, it doesn’t’ mean that this ingredient is necessarily healthy and sustainable. For example, mineral oil is natural and found in many products, but it is not a sustainable ingredient.
Make sure to test products before incorporating them into your
routine. Take time to read the ingredients on the label to make sure that you’re fully aware and in control of what you’re going to be using on your body.
Which natural ingredients are the best?
It all depends on what type of product you want to use and why! What works for one person, may not be the best for another. We’ll be sharing guides and tips to help you figure out which ingredients and types of products will best be suited to your individual needs – so watch this space!